A new chapter unfolds for Disguise with the appointment of Jake Stone as Senior Vice President of Commercial. Known for his remarkable achievements in revenue growth and strategic partnerships, Stone will spearhead global sales and business development efforts. His expertise is expected to enhance Disguise's capabilities in live events, virtual production, and location-based entertainment experiences, further solidifying their position in the industry.

Revolutionizing Experiences: The Role of Jake Stone at Disguise

In a world where immersive experiences are becoming increasingly important, Disguise has taken a significant step forward by appointing Jake Stone to lead its commercial division. Recognized as a Forbes '30 Under 30' honoree, Stone brings an impressive background in driving exponential revenue growth. Most recently, he was instrumental in scaling CHEQ before its acquisition by Cantaloupe, Inc. Previously, he launched the Properties division at Independent Sports & Entertainment, securing over $35 million in new ventures.

Stone’s journey includes leadership roles at Disney & ESPN Media Networks and Infront Sports & Media, negotiating partnerships exceeding $2 billion. At Disguise, his role involves guiding teams that deliver groundbreaking projects like augmented reality activations at SoFi Stadium and providing advanced LED displays for sports arenas. This appointment coincides with the company expanding its service offerings globally, including welcoming Brian Allen as VP of Creative Services.

Together, these developments underscore Disguise's commitment to pushing boundaries in live events, virtual production, and themed entertainment. With Stone's guidance, Disguise aims to create unforgettable media productions and large-scale experiences that resonate long after they occur.

From a journalist's perspective, this move signals a bold step into the future of experiential technology. Stone’s proven ability to innovate and expand businesses suggests that Disguise is poised to redefine what is possible in the realm of storytelling through technology. It is exciting to imagine how his vision will shape not only the company but also the broader landscape of entertainment and media production.