In the ever-evolving world of horse racing, partnerships have emerged as a game-changer. Over the past few years, these collaborations have allowed individuals to invest in thoroughbreds at various levels, from owning a piece of a Derby winner to sharing stakes in high-value horses. However, the traditional model of breeding has lagged behind, with limited options for new and returning breeders. Now, Taylor Made Farm is breaking new ground with its Premier Mare Packages (PMP), offering an innovative approach to horse breeding that caters to a broader audience.
The PMP program represents a shift towards inclusivity and accessibility in the horse breeding industry. Currently featuring 18 mares owned by 40 breeders, this initiative aims to attract both newcomers and seasoned enthusiasts. Mark Taylor, the visionary behind this venture, notes that the demographic of potential breeders has changed significantly over the decades. In the past, Taylor Made sought out affluent individuals like car dealers or oil tycoons who could invest millions into breeding programs. Today, however, the challenge lies in finding this type of investor. “That generation is fading away,” Taylor explains, “and the newer wealthy class isn’t as passionate about horse racing.” Instead, Taylor Made is focusing on aggregating smaller investments from a larger pool of enthusiasts.
The success of PMP can be seen through the experiences of participants like Brad McNulty, a commercial insurance broker from Indianapolis. Initially hesitant to own racehorses, McNulty found a loophole by investing in broodmares. His journey was initially discouraging due to financial limitations, but discovering Taylor Made changed everything. The farm’s reputation for treating everyone with respect and providing exceptional service impressed McNulty. He soon became involved in racing partnerships, achieving remarkable success with investments in winning horses like Porta Fortuna. Transitioning into PMP felt natural, allowing him to participate in the breeding process while enjoying the benefits of group investment.
Taylor Made’s PMP offers more than just financial opportunities; it provides a comprehensive experience for breeders. Participants gain access to a concierge service, personalized farm tours, and exclusive events. This holistic approach fosters a sense of community and passion among investors. As McNulty puts it, “Breeding horses is really cool. It’s got ups and downs and heartaches, but that’s what makes the highs so high.” For many, PMP represents a unique blend of tangible rewards—like seeing their horses thrive—and intangible satisfaction, such as being part of a vibrant community dedicated to the sport.
Ultimately, Taylor Made’s Premier Mare Packages are reshaping the future of horse breeding. By embracing a diverse group of investors and offering unparalleled support, this program ensures that the thrill and tradition of breeding thoroughbreds remain accessible to all. Through innovation and inclusivity, Taylor Made is not only sustaining the legacy of horse breeding but also creating new avenues for enthusiasts to participate and succeed in this exhilarating field.