The world of makeup is set to witness a significant transformation in 2025. Influenced by the vibrant runways, social media trends, and expert insights, this year promises an array of bold and innovative looks. From the resurgence of '80s-inspired glamour to the return of classic eyeliner styles, the coming year will be all about making a statement with color and creativity. Additionally, multidimensional eyeshadows and satin skin finishes are expected to dominate the beauty scene. Beauty enthusiasts can look forward to experimenting with new products and techniques that bring out their best features.
Embracing Retro Glamour: The Return of Bold Makeup
In 2025, the beauty industry is gearing up for a nostalgic revival, drawing inspiration from the opulent '80s era. This trend is characterized by daring and vibrant makeup choices, such as deep purple blushes and glittery eye makeup. Social media platforms like TikTok have fueled the interest in these bold looks, with searches for "new wave makeup" skyrocketing by 410%. The key to mastering this trend lies in embracing experimentation and not being afraid to push boundaries with unconventional colors and textures.
The resurgence of '80s-inspired makeup is evident in the increasing popularity of bold, colorful cosmetics. Brands are introducing products that cater to this demand, offering shades and finishes that harken back to the glamorous past. For instance, the rise in searches for purple blush on Pinterest reflects a growing appetite for dramatic yet playful makeup looks. Industry experts suggest that if the boldness of purple blush feels too intense, one can opt for glittery eyes or other striking elements to achieve a similar effect. This trend encourages individuals to express their personality through makeup, creating a unique and memorable appearance.
Reviving Classic Techniques: Sharp Liners and Rich Lips
Classic makeup techniques are making a comeback in 2025, particularly sharp cat-eye liners and dark cherry red lips. Despite Gen Z's temporary aversion to winged liners, celebrities like Olivia Wilde and Taylor Swift have reignited interest in this timeless style. The sharp, defined lines of cat-eye makeup offer a sophisticated and polished look, perfect for both casual and formal occasions. Meanwhile, dark cherry red lipstick is gaining traction, with Pinterest searches soaring by 235% for this deeper take on classic red. This rich hue adds a touch of elegance and drama to any makeup routine.
The revival of classic makeup techniques extends beyond just the eyeliner. Dark cherry red lips are becoming increasingly popular, offering a modern twist on traditional red lipsticks. This shade pairs perfectly with cherry cola nails for a cohesive and trendy monochrome look. Industry experts predict that this combination will be a go-to choice for those seeking a bold yet refined appearance. Additionally, multidimensional eyeshadows are expected to take center stage, featuring holographic and trichrome effects that add depth and texture to the eyes. These innovative shadows allow for endless possibilities in creating captivating and dynamic eye makeup looks. Lastly, the trend towards manicured skinny brows and satin skin finishes rounds off the overall aesthetic, blending retro influences with contemporary beauty standards.