In her opening match at the 2025 Australian Open, American tennis star Coco Gauff showcased both her athletic prowess and fashion sense. She triumphed over fellow countrywoman Sofia Kenin, a former champion, securing her place in the second round. Gauff's attire, inspired by diverse elements of her life, featured a unique design that caught the attention of fans and critics alike. The young athlete also shared insights into her fashion choices, revealing inspirations from superhero costumes and basketball shoes.
Gauff's appearance on the court was as striking as her performance. Dressed in an outfit that blended functionality with style, she wore a camouflage jacket and a green bodysuit with cutouts, complemented by matching accessories. This ensemble not only highlighted her personal taste but also reflected her passion for Marvel superheroes and cargo pants. Her footwear, inspired by basketball sneakers, added a sporty touch to her look.
The inspiration behind Gauff's tennis kit came from various sources. As a fan of superhero movies, she drew inspiration from the stylish yet practical outfits worn by female heroes. The bodysuit, complete with strategic cutouts, allowed for freedom of movement while making a bold fashion statement. Gauff humorously noted the challenges of wearing such a tight-fitting outfit, adding a lighthearted comment about its practicality. The skirt, designed to resemble cargo pants, provided a nod to her casual wardrobe preferences. Even her sneakers paid homage to her father's wish for her to play basketball, incorporating elements from that sport.
Beyond her fashion choices, Gauff's victory over Sofia Kenin demonstrated her growing dominance in professional tennis. The match was a testament to her skill and determination, setting the stage for what promises to be an exciting tournament. Off the court, Gauff has established herself as a brand ambassador for several major companies, including New Balance, Rolex, and Head.
Gauff's partnership with New Balance began when she was just 14 years old, leading to a long-term contract extension in 2022. This collaboration resulted in the creation of her signature shoe, the Coco CG1, which has been well-received by fans. Additionally, her endorsements with Rolex and Head have further solidified her status as a marketable athlete. With the 2025 Australian Open underway, Gauff is poised to continue her impressive career trajectory, both on and off the court. The tournament, set to conclude on January 26, features other top players like Aryna Sabalenka and Novak Djokovic, ensuring thrilling matches for tennis enthusiasts.