Emirates, a global airline renowned for its excellence, has once again made significant strides in the world of tennis and community engagement. With a decade-long partnership with Tennis Australia and a renewed commitment for the next five years, Emirates is set to leave an indelible mark on Australian tennis and local communities.

Empowering Communities through Tennis with Emirates

Renewed Partnership with Tennis Australia

Emirates has announced the renewal of its partnership with Tennis Australia, extending its role as the Official Airline of the Australian Open until 2029. This milestone marks a decade of support for the Australian Open, demonstrating Emirates' unwavering dedication to the nation and local sports. Since 2015, Emirates has been passionate about enhancing the tennis experience for fans and players alike, creating unforgettable moments during the matches.The partnership will go beyond the Australian Open, aiming to make a meaningful difference in Australian communities. By joining forces with the Australian Tennis Foundation (ATF), Emirates has introduced a fresh initiative as part of its 'Force for Good' programme. With an investment of $2.25 million over the next five years, the initiative focuses on empowering disadvantaged children and youth through tennis.

Empowering Disadvantaged Youth through Tennis

The programme will be rolled out in five major cities across Australia, targeting underprivileged youth who may lack access to the sport. Using tennis as a tool for physical and mental well-being, the programme aims to provide a sense of belonging and personal growth for young people. It offers free tennis sessions in a nurturing environment, where participants can develop sporting abilities and vital life skills like resilience, teamwork, and social engagement. By breaking down barriers and opening doors to new opportunities, Emirates and the ATF hope to help disadvantaged youth build brighter futures.Barry Brown, Emirates' Divisional Vice President Australasia, said, "Our five-year renewal with Tennis Australia is another demonstration of Emirates' longstanding commitment to Australia. We're proud to work with Tennis Australia and connect players to fans globally and in Australia. The Australian Open is a cornerstone of Australia's sporting calendar, and we're excited to provide unique experiences for the next edition and beyond."

Connecting the World to Centre Court

Emirates offers tennis fans a seamless journey to the Australian Open, flying passengers from 40 European cities in comfort. Travelers can enjoy a unique experience with flights from Melbourne in the early morning, having breakfast in Australia, lunch in Dubai, and dinner in Europe. To celebrate its extensive European network, Emirates will return with its hospitality suite at the 2025 Australian Open, spotlighting five iconic European cities: London, Dublin, Rome, Athens, and Paris. The suite features neoclassical European architectural influences and a menu inspired by these destinations, creating an exclusive atmosphere for celebrities and guests.Emirates continues to sponsor the iconic AO Ballpark, which will debut on Kids Tennis Day, January 11. Designed with an airport theme, the AO Ballpark offers interactive games like the Emirates Explorers and Little Traveller zones. On January 14, Emirates will host Emirates Day, providing #FlyBetterMoments for fans, such as the chance to meet the Cabin Crew and take a polaroid photo.For tennis enthusiasts on Emirates flights, the award-winning ice inflight entertainment system ensures they don't miss any action. Live Australian Open matches will be broadcast on Sport 24 throughout the aircraft, including A380 lounges and dedicated airport lounges. Emirates flights to and from Australia in January will showcase special Australian Open 2025 branding, including themed menus, coasters, and headrest covers.Skywards Platinum and Gold members can enjoy exclusive hospitality tickets starting from 30,000 Miles, granting access to the heart of the Grand Slam from January 12-21, 2025. Emirates operates three daily flights between Melbourne and Dubai, including two A380 services, ensuring a stylish connection to the Australian Open.

Emirates in Australia

Emirates has been serving Australia for almost 30 years, transporting over 40 million passengers between Dubai and major Australian cities like Sydney, Melbourne, Brisbane, Perth, and Adelaide. The airline runs 77 weekly return flights to Australia, providing more than 68,000 seats across five key gateways. Emirates maintains three daily return services from Dubai to Melbourne and Sydney, two daily flights to Brisbane and Perth, and one daily service to Adelaide.In addition to passenger services, Emirates plays a vital role in cargo transport to and from Australia, strengthening economic ties and supporting the UAE-Australia Comprehensive Economic Partnership Agreement (CEPA). Through its codeshare partnership with Qantas, Emirates extends its network further, offering customers access to over 120 destinations worldwide. Together, the airlines have transported more than 15 million passengers on 543,000 flights over the past decade.